ADMIRE ACTIVE formally known as adthelabel.

We’re beyond excited to introduce our new identity:

ADMIRE Active.

After three incredible years of building ADTHELABEL, it was time to evolve — to grow with the women who wear our pieces and step into a bold new era.

Over the past six months, we’ve been working behind the scenes to bring this transformation to life. A fresh identity. Elevated designs. A refined vision.

But some things will never change: the same quality you trust, the same core values we share and the same passion we’ve had since day one. We couldn’t have done it without you!

Your support, loyalty and love have meant everything to us — it has been the driving force behind this rebrand. Thank you for growing with us, showing up and for being part of our journey.

ADMIRE Active embodies our vision more clearly than ever — to create pieces you don’t just wear, but admire. Not just for how they look, but for how they make you feel.

As we wave goodbye to ADTHELABEL, we step into this new chapter with so much gratitude — and so much excitement for what’s ahead.

With love

Amy